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  • Planning is Guessing



    Busting your ass planning something important? Feel like you can’t proceed until you have a bulletproof plan in place? Replace “plan” with “guess” and take it easy. That’s all plans really are anyway: guesses.
    So next time you’re working on a business plan, call it a business guess. And that financial plan? It’s a financial guess. Strategic planning? Call it with it really is: a strategic guess. 5 year plan? You mean 5 year guess.
    There’s nothing wrong with guessing, dreaming, or predicting, but it’s not planning. Planning’s too definite a term for most things. We often use planning when we really mean guessing. And what we call it has a lot to do with how we think about it, do about it, and devote to it. I think companies often over think, over do, and over devote to planning.


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